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Mie, with its active agriculture and marine product industry, is known as a major production center of Ise tea, Matsusaka beef, Ise lobsters, Matoya oysters and abalones, as well as cultured pearls produced in Ago Bay. Yokkaichi City is an active industrial center mainly comprised of petrochemical industry, automobile and other transportation machinery, and electric machinery and equipment. There is also a marked concentration of high-tech industries such as liquid crystal and fuel cell manufacturing.
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Ise-Shima region has many popular tourist attractions, including Ise Shrine, Shima Spanish Village, Toba Aquarium and Mikimoto Pearl Island.
In 2004, Sacred Sites and Pilgrimage Routes in the Kii Mountain Range, which border on Mie, Nara and Wakayama Prefectures, were designated UNESCO World Cultural Heritage sites.
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